About Us

“I’ve spent my life worrying about things that never happened”

"What matters most is how well you walk through the fire"

"I took a deep breath and listened to the old brag of my heart. I am, I am, I am."

Our Story

We want you to live the best life possible.

Human Format was created by Phillip and Danny after realising how easy it is to lose ourselves in this day and age. Like many people, we spent years pushing forward without truly noticing what we felt or what our intentions truly were, until exhaustion, confusion, and unhelpful habits became our normal.

Therapy and journaling helped us slowly reconnect with the parts of ourselves that were buried. Of course, things didn’t change overnight, but it opened up a new emotional landscape – something that isn’t taught in schools and is rarely touched on at home.

Our mission is to make that kind of change accessible to anyone which, in turn, will create a harmonised world we’d like to live in.

Our Mission

Human Format exists to help people come back to themselves. To be kinder to ourselves.

In a world that pulls us outward, we create tools that draw you inward; gently, honestly, and with clarity.

Our journals and practices are designed to help you slow down, reconnect, and build a life that feels grounded and meaningful.

Through therapeutic techniques and modern wellbeing, Human Format makes self-development accessible, human, and keeps it fresh.

Our First Product

The Transformational Journal is our first tool. A guided companion designed to help you gently uncover the layers of your inner world.

Inspired by psychology and shaped by both ancient and modern wisdom, it leads you step by step through a process of self-inquiry and emotional awareness.

It’s the journal you turn to when you’re ready for honest reflection, small daily shifts, and meaningful, lasting change.

The Future

Human Format will be expanding with new wellness products, digital tools, and meaningful experiences designed to make self-development more accessible to everyone.

We’re developing guided practices, workshops, retreats, recipes and plethora of creative resources that will inspire you to have a fun and fulfilled life.